Ken Gorin on the Detroit Auto Show

The New Year took off with The North American International Auto Show (AKA Detroit Auto Show) in full swing in January. It is only fitting to write about one of the world’s leading showcase of vehicles. All eyes were on The Motor City as thousands of vehicles and concept cars made their grand debuts.

For those of you unfamiliar with the North American International Auto Show, think of it as the U.S.’ can’t-miss event for car aficionados. For over a century (yes, 100 years!), Detroit has hosted an auto show where in its humble beginnings, the focus was strictly regional. In 1987, the Detroit Auto Dealers Association decided to make the show a truly international affair. The show offers the largest concentration of the world’s top automotive and technology executives, designers, engineers and thought leaders. You can think of the show as the global stage for companies to debut brand-defining vehicles and industry-shaping announcements.

As the CEO of THE COLLECTION, I’m personally most interested in an ultra-luxurious automotive event called The Gallery. Now in its tenth year, The Gallery has become the official kick-off to the North American International Auto Show — and with good reason. Taking place at the posh MGM Grand Detroit and replete with eats from world-renowned chef Wolfgang Puck, guests experience a $7 million collection of amazing automobiles. Among the fancy fleet? Think Aston Martin, Ferrari, Porsche and more!

Some of the highlights coming out of the North American International Auto Show thus far, you ask? Audi revealed an electric blue-hued Q8 concept SUV, LEGO built a life-size Batmobile (and, yes, it’s totally awesome!), and a spate of novel electric vehicles are in the works.

For those of you interested in highlights and photos of the event, point your browser here: http://naias.com/


 



 

 

Ken Gorin

Ken Gorin is the President and CEO of THE COLLECTION, South Florida’s premiere luxury automotive dealership.